Social Media Marketing
Social media marketing proved as one of the more relevant marketing places for MSME business. Social Media users in the country are expected to be almost 448 million by 2023 by Statista Research Acedemy. According to the reports on Hubspot More than 80% of the marketing professionals indicated that their social media efforts have helped them in increasing their new businesses.
Social media platforms provides great opportunities for B2B and B2C segments to enhance business networking’s, building brands and generating business enquiries. Social Media Examiner found that more than 80% of B2B marketers use LinkedIn, Facebook and Twitter for brand building and B2C marketers use Facebook and Instagram for generating business enquiries, a Call to Action provided by Facebook is a good example that helps the users to generate enquires.